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Why so many finance automation projects stall

Three years ago, a Bank of Amer­i­ca report fore­cast there was a 90 per cent chance of accoun­tants being replaced by robots come 2025. But automa­tion in finance has so far grown more slow­ly than expect­ed.

Accord­ing to an Accen­ture sur­vey car­ried out last year, chief finan­cial offi­cers (CFOs) expect few­er than 50 per cent of all finance tasks to be auto­mat­ed in the next two years, despite the fact that as much as 80 per cent of back­ward-look­ing account­ing could be.

When you start to scale it and make sure it works, you then need to have the right gov­er­nance back­ing up your IT func­tion

How­ev­er, progress is being made. Robot­ic process automa­tion (RPA) is increas­ing­ly being used for appli­ca­tions such as bank rec­on­cil­i­a­tions, trav­el and expens­es pay­ments or auto­mat­i­cal­ly cre­at­ing tim­ing or accounts payable accru­als for enter­prise resource plan­ning reports.

“There are sev­er­al major finance activ­i­ties and process­es that ben­e­fit great­ly from automa­tion,” says Kapil Chan­dra, senior part­ner at McK­in­sey & Com­pa­ny.

“Exam­ples include finan­cial plan­ning and analy­sis, pay­roll admin­is­tra­tion, account­ing, accounts payable and accounts receiv­able, for exam­ple gen­er­at­ing and val­i­dat­ing invoic­es and cre­at­ing reports like accounts receiv­able age­ing.”

Why are finance firms so resistant to change?

How­ev­er, many organ­i­sa­tions are drag­ging their heels when it comes to get­ting automa­tion in finance prop­er­ly off the ground, says Rupert Alston, part­ner with Deloitte.

In terms of RPA, he says, many com­pa­nies have now moved from proof-of-con­cept into pilots with a small num­ber of robots active. But this is where many projects have stalled.

“I think we were cer­tain­ly expect­ing to see com­pa­nies scale robot­ics more quick­ly than has been the case,” he says. “I think one of the rea­sons for this is that robot­ics was ini­tial­ly very appeal­ing because it sits on top of the exist­ing IT and inter­acts with it in the same way as humans do.

“But when you start to scale it and make sure it works, you then need to have the right gov­er­nance back­ing up your IT func­tion so if some­body changes the sys­tem or the user inter­face then it does­n’t affect the robot.”

How to implement automation in finance

There are sev­er­al fac­tors which organ­i­sa­tions should con­sid­er if they are look­ing to increase their chances of suc­cess­ful­ly digi­tis­ing their finance func­tion, says Mr Chan­dra.

Suc­cess­ful RPA requires firms to fix exist­ing bro­ken process­es first, devel­op­ing a strin­gent end-to-end sys­tem. Sec­ond­ly, apply­ing RPA to select­ed pilot process­es is good, but the ben­e­fits are increased by rolling it out to all the process­es with­in a spe­cif­ic finance activ­i­ty or func­tion,” he says.

“It’s also vital to build inter­nal capa­bil­i­ties; imple­ment­ing RPA requires a sound knowl­edge of the under­ly­ing process­es and a good under­stand­ing of RPA tools and tech­niques.”

Final­ly, he says, while automa­tion in finance can enable big effi­cien­cy sav­ings in dai­ly process­es, these effi­cien­cies need to be man­aged active­ly if there is to be an impact on the bot­tom line.

Improving processes and saving money

Cer­tain­ly, cost reduc­tion is usu­al­ly the ini­tial impe­tus for finance automa­tion and gen­er­al­ly it deliv­ers. Accord­ing to Accen­ture, 82 per cent of CFOs say they see mea­sur­able busi­ness return on invest­ment from dig­i­tal finance invest­ments.

Lead­ing com­pa­nies, Accen­ture says, are now spend­ing 0.6 per cent of rev­enue on finance, com­pared with an over­all aver­age of 1.2 per cent.

How­ev­er, the real advan­tages of automa­tion in finance come from the improve­ment of process­es, says Deloitte’s Mr Alston, cit­ing the abil­i­ty of retail firms to auto­mate the pro­duc­tion of a report and then use nat­ur­al-lan­guage gen­er­a­tion capa­bil­i­ties to cre­ate com­ment in read­able Eng­lish.

“Finance have to pro­duce these reports, so typ­i­cal­ly they’re run­ning data dumps over the week­end and then some­body has to come in at five in the morn­ing to open up the sys­tems, down­load them, cut and shut, make sure it’s accu­rate and then pro­duce a report,” he says.

“Nobody’s had time to analyse it prop­er­ly. But if you can auto­mate that and then also add arti­fi­cial intel­li­gence, so you’ve already got some com­men­tary, then it can be avail­able at six or sev­en in the morn­ing.”

How automation can speed up business

Capa­bil­i­ties like these can even cre­ate the oppor­tu­ni­ty to change or accel­er­ate tra­di­tion­al busi­ness cycles. Accord­ing to Har­vard Busi­ness School, com­pa­nies report an aver­age of 132 met­rics to senior man­age­ment every month and three-quar­ters are based on lag­ging indi­ca­tors.

“A lot of busi­ness­es are run on a par­tic­u­lar cycle, so if you’re a con­sumer busi­ness you’re prob­a­bly run­ning on a quar­ter­ly cycle, while if you’re a retail­er it tends to be a week­ly cycle,” says Mr Alston.

“We can see that with the avail­abil­i­ty of the tech­nol­o­gy and of dig­i­tal, there is the oppor­tu­ni­ty to break these cycles, maybe mak­ing resource allo­ca­tion in a dif­fer­ent way.”

Automation frees up CFO time

Mean­while, when finance depart­ments intro­duce advanced ana­lyt­ics and a CFO takes a lead­ing role in dig­i­tal trans­for­ma­tion, it becomes pos­si­ble to uncov­er new ways of cre­at­ing busi­ness val­ue.

Accord­ing to a McK­in­sey sur­vey, CFOs would pre­fer to spend less time on tra­di­tion­al finance activ­i­ties and more on strate­gic lead­er­ship, such as organ­i­sa­tion­al trans­for­ma­tion, per­for­mance man­age­ment, and big data and tech­nol­o­gy trends.

“It’s cer­tain­ly my belief as an accoun­tant that finance is the best home for a large pro­por­tion of the ana­lyt­ics, because it already has a fun­da­men­tal capa­bil­i­ty of being the con­science of the busi­ness and tak­ing a step back to make gen­uine deci­sions about adding share­hold­er val­ue,” says Mr Alston.

“There are some com­pa­nies where finance is real­ly lean­ing in and build­ing their ana­lyt­ics, and that is then allow­ing them to take advan­tage of the avail­abil­i­ty of that data, turn it into infor­ma­tion and dri­ve bet­ter share­hold­er val­ue.”