BACK
  • Series
    • CEO on the Spot
    • Three-minute explainer
    • Corporate Comebacks
    • CEO Index
    • Skills for tomorrowSponsored by AWS
    • Influencer success hubSponsored by Klear
  • Topics
    • HR
      • Talent
      • Culture
      • Diversity & Inclusion
      • CHRO
    • Business Tech
      • AI / Mastering AI
      • Digital Transformation
      • Cloud
      • Data
      • Cybersecurity
      • CTO
    • Finance
      • Growth
      • Risk
      • Fintech
      • CFO
    • Marketing
      • Brand
      • Advertising
      • CX
      • CMO
    • Leadership
      • C‑Suite
      • CEO
  • Opinion
  • Newsletter
  • Reports
    • The C‑Suite Agenda
    • Special Reports
    • Insights Reports
  • Infographics
  • Services
  • Advertising
  • Careers
  • Contact
Twitter Linkedin Instagram Facebook
Raconteur
NEWSLETTER My account Sign In
  • Human Resources
  • Business Tech
  • Finance
  • Marketing
  • Leadership
Sponsored content
Responsible Business

Construction in a post-Covid world

Share on X
Share on LinkedIn
Share by email
✖
Save in your account
Paid for by

The pan­dem­ic may have dis­rupt­ed con­struc­tion sup­ply chains, but dig­i­tal tech­nolo­gies will help to cre­ate a more resilient future for the indus­try, says Nathan Doughty, CEO of Asite


Spon­sored by

The past 18 have been par­tic­u­lar­ly dif­fi­cult for the con­struc­tion indus­try, large­ly because of the uncer­tain­ty caused by the Covid-19 pan­dem­ic. Although work con­tin­ued on many con­struc­tion sites in the UK, the US and oth­er indus­tri­alised economies, social dis­tanc­ing guide­lines, PPE equip­ment and the shift to home-work­ing in the back office have com­pli­cat­ed mat­ters. Con­trac­tors have also faced mate­r­i­al and labour short­ages, increased costs and project deliv­ery chal­lenges, while asset own­ers have strug­gled with reduced rev­enue and dis­rupt­ed demand. So how can we ensure the con­struc­tion indus­try is more resilient in future?

Let’s start with the shift to home-work­ing in the back-office, which Asite has helped to sup­port. Our cloud-based col­lab­o­ra­tion plat­form is designed to man­age work­flows and com­mu­ni­ca­tion across all stake­hold­ers involved in a con­struc­tion project, regard­less of their loca­tion. It allows for full auditabil­i­ty across a project’s life­cy­cle, real-time shar­ing of 3D asset mod­els and inte­grates with tools like Microsoft Teams and Zoom.

We’ve always known that these col­lab­o­ra­tive tech­nolo­gies can deliv­er time and effi­cien­cy sav­ings for the con­struc­tion indus­try, as well as envi­ron­men­tal ben­e­fits due to reduced trav­el. But over the past eigh­teen months they’ve proven that in spades, and they’re bound to remain part of the con­struc­tion land­scape even as the threat posed by Covid-19 recedes. 

Securing supply chains

The reliance of nation­al indus­try in the UK, US and West­ern Europe on pro­duc­tion and man­u­fac­tur­ing in Asia — par­tic­u­lar­ly Chi­na — is all well and good when the glob­al sup­ply chain and the ship­ping indus­try func­tions per­fect­ly. But the pan­dem­ic has exposed this sys­tem to severe stress­es and strains. Just look at ship­ping: capac­i­ty has gone down but the cost has gone through the roof, which is cre­at­ing major sup­ply issues for every­thing from bricks to tim­ber.

As such, we’re like­ly to see a shift to more localised and region­al man­u­fac­tur­ing in future, which may well be health­i­er for many economies. Con­trac­tors are also look­ing at how they can order con­struc­tion mate­ri­als more effi­cient­ly, man­age scarce resources more accu­rate­ly and main­tain cash flow dur­ing uncer­tain times — and here, again, tech­nol­o­gy has much to offer.

Think about the kind of rapid deliv­ery that Ama­zon spe­cialis­es in, which allows cus­tomers to order some­thing and receive it the next — or even the very same — day. Now imag­ine that phi­los­o­phy applied to the con­struc­tion indus­try.

This isn’t a new idea. Just-in-time deliv­ery, which reduces the num­ber of items that need to be stored on-site, has been a dis­cus­sion top­ic in the con­struc­tion indus­try for many years. At Asite, it’s always been our goal to dig­i­tal­ly con­nect the con­struc­tion sup­ply chain and make it more effi­cient, so our plat­form allows buy­ers to browse a supplier’s online prod­uct cat­a­logue on-site, order some­thing direct­ly, and have it deliv­ered right away. This not only stream­lines pro­cure­ment process­es but also ensures you have a sin­gle source of truth for project spend across the entire sup­ply chain.

That sin­gle source of truth can also help to address pay­ment prob­lems. The com­pli­cat­ed flow of funds from fun­ders to project own­ers, and from them to the gen­er­al con­trac­tor, and then on down the chain to var­i­ous sub­con­trac­tors and oth­er trades, often means it takes a long time for the peo­ple at the bot­tom to get paid. In the mean­time, they have to fund every­thing out of their own cash flow, which is dif­fi­cult for a small busi­ness.

The UK gov­ern­ment has put in place a prompt pay­ment code, but this is only real­ly enforce­able for gov­ern­ment projects. What our tech­nol­o­gy can do is pro­vide every­body in the sup­ply chain with vis­i­bil­i­ty of what work has been com­plet­ed, when, and where the funds for it cur­rent­ly are. This trans­paren­cy can encour­age pay­ments to be made in a prompt and time­ly man­ner.

New jobs and technologies

Sus­tain­able economies need more blue-col­lar and pro­duc­tion ori­en­tat­ed jobs — not just knowl­edge-based white-col­lar ones. These jobs are need­ed in every town and city across the US, and in many cas­es they’re well paid too. For instance, con­struc­tion is the only indus­try in the US where you can get a $60,000, $70,000 or $80,000 job with­out a col­lege degree. 

Biden’s infra­struc­ture plan, which is cur­rent­ly expect­ed to pro­vide rough­ly $1tn of invest­ment, should help to cre­ate more of these jobs while address­ing prob­lems with the US’s age­ing infra­struc­ture. This will undoubt­ed­ly be a net pos­i­tive for the con­struc­tion indus­try.

The intro­duc­tion of new tech­nolo­gies like on-site AR, which can help to dig­i­tal­ly iden­ti­fy issues with a project before they become major prob­lems, is also help­ing to make these jobs more excit­ing and attrac­tive to grad­u­ates. Mod­ern Meth­ods of Con­struc­tion (MMC) is also now being embraced by a grow­ing num­ber of com­pa­nies. For instance, Berke­ley Homes auto­mat­ed man­u­fac­tur­ing facil­i­ty in North­fleet, Kent, will pro­duce mod­u­lar hous­ing prod­ucts that roll straight off the assem­bly line onto trucks, which will deliv­er them straight to site.

All this comes at a time when asset own­ers are look­ing to future-proof their assets. But keep­ing track of all the changes we face today, from fluc­tu­at­ing demand for cer­tain types of real estate to labour short­ages, can seem like an almost insur­mount­able task. It’s a chal­lenge that Asite can help to solve, how­ev­er, by ensur­ing that all the cru­cial infor­ma­tion relat­ing to an asset, from draw­ings and mod­els to cer­tifi­cates and invoic­es, is read­i­ly avail­able to asset man­agers across the asset’s entire life­cy­cle. That means no more time-con­sum­ing and expen­sive audits, and a bet­ter abil­i­ty to exe­cute the right strat­e­gy for an asset at the right time.

Speak­ing of the right strat­e­gy, it’s now clear that many busi­ness­es in the con­struc­tion sec­tor feel, like us, that empow­er­ing peo­ple to work togeth­er vir­tu­al­ly, sup­port­ed by the right data and rich col­lab­o­ra­tion tools, is a step in the right direc­tion. So while the past 18 months have been tough for our indus­try, the future looks a whole lot brighter.


Related Articles


The pandemic may have disrupted construction supply chains, but digital technologies will help to create a more resilient future for the industry, says Nathan Doughty, CEO of Asite

The past 18 have been particularly difficult for the construction industry, largely because of the uncertainty caused by the Covid-19 pandemic. Although work continued on many construction sites in the UK, the US and other industrialised economies, social distancing guidelines, PPE equipment and the shift to home-working in the back office have complicated matters. Contractors have also faced material and labour shortages, increased costs and project delivery challenges, while asset owners have struggled with reduced revenue and disrupted demand. So how can we ensure the construction industry is more resilient in future?

Let’s start with the shift to home-working in the back-office, which Asite has helped to support. Our cloud-based collaboration platform is designed to manage workflows and communication across all stakeholders involved in a construction project, regardless of their location. It allows for full auditability across a project’s lifecycle, real-time sharing of 3D asset models and integrates with tools like Microsoft Teams and Zoom.

Responsible BusinessConstructionSponsored

Want to read on?

Simply sign in or register to continue.
Registration is free and takes seconds.
Register

Subscribe to our newsletter

Gain access to our extended article trial, and receive the latest insights direct to your inbox.
  • About us
  • Contact us
  • Write for us
  • Work for us
  • Advertise with us
  • Partner with us
  • Cookie Policy
  • Privacy Policy
  • Terms & Conditions
B Corp Logo

Subscribe

Raconteur

© Copyright 2025 Raconteur. All rights reserved.