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Finance & Investment

The path to net zero: why financial firms need to change the way they invest

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Finan­cial insti­tu­tions have a vital role to play in help­ing the world reach net zero, but adapt­ing mar­ket struc­tures and accel­er­at­ing fund­ing for green inno­va­tion is a major chal­lenge

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Finan­cial firms hold the purse strings to the planet’s future. With­out the sup­port of the finance sec­tor, there is no road to net zero. Busi­ness­es in almost every sec­tor of the econ­o­my need fund­ing to adapt to clean­er, green­er ways of oper­at­ing and man­age the risks asso­ci­at­ed with a warm­ing world. Inno­va­tions that could help to keep car­bon emis­sions below 1.5C also require major invest­ment, along with new sus­tain­able ser­vices and prod­ucts for con­sumers.

As well as fund­ing the tran­si­tion to net zero, finan­cial firms need to shift invest­ment away from heavy pol­luters too. One recent report from the CDP revealed that financed emis­sions are a stag­ger­ing 700 times larg­er than finan­cial firms’ direct oper­a­tional emis­sions. As well as address­ing their own car­bon foot­print, finan­cial com­pa­nies need to mea­sure and dis­close the envi­ron­men­tal impact of their port­fo­lios, and ful­ly incor­po­rate envi­ron­men­tal costs into their invest­ment deci­sions.

Giv­en the imper­a­tive nature of cli­mate change, it’s per­haps not sur­pris­ing that one of COP26’s pri­ma­ry the­mat­ic streams focus­es on the green econ­o­my. Estab­lish­ing a tru­ly sus­tain­able glob­al econ­o­my is a huge chal­lenge, of course, but it should­n’t be seen as a bur­den. In fact, as Mark Car­ney, for­mer head of the Bank of Eng­land and now a UN Spe­cial Envoy for the US, has sug­gest­ed: “The tran­si­tion to net zero is cre­at­ing the great­est com­mer­cial oppor­tu­ni­ty of our age.”

There are tril­lions of dol­lars to be made from the right invest­ments in renew­able ener­gy, green hous­ing and alter­na­tive food sources. Thanks to strong returns, solar and wind ener­gy have already become sta­ple parts of invest­ment port­fo­lios, for instance. But when it comes to emerg­ing tech­nolo­gies, the sketchi­ly defined path­way to net zero com­pli­cates mat­ters.

Invest­ments in promis­ing areas like car­bon cap­ture and green hydro­gen might not deliv­er good returns for some time. And while low-car­bon retro­fitting is an essen­tial part of reach­ing net zero, it’s often chal­leng­ing to under­take.

That’s a par­tic­u­lar­ly acute prob­lem for big investors like pen­sion funds, which seek pre­dictable, con­sis­tent returns over a long peri­od. But reach­ing net zero is such a huge task that gov­ern­ment can­not fund every new tech­nol­o­gy or retro­fit on its own. “By neces­si­ty, it requires pri­vate sec­tor finance or some com­bi­na­tion of gov­ern­ment and pri­vate sec­tor finance,” says Jim Cole­man, head of eco­nom­ics at WSP.

Gov­ern­ments can help to mobilise pri­vate finance by shar­ing the ini­tial invest­ment risk in green infra­struc­ture and promis­ing new tech­nolo­gies, or by guar­an­tee­ing cer­tain returns. Such arrange­ments already exist for off-shore wind, for exam­ple. “But it might also have to exist for some of the new­er tech­nolo­gies or more nascent things,” says Cole­man. 

The UK’s Nation­al Infra­struc­ture Bank could poten­tial­ly play a role here. Along with a UK green tax­on­o­my to tack­le green­wash­ing and green sov­er­eign gilts, it’s one of sev­er­al mea­sures designed to help the UK reach net zero by 2050. Is Lon­don set to become a glob­al hub for green finance?

All the tril­lions of cap­i­tal that’s out there – at the end of the day that’s our mon­ey, not the fund man­agers’ or the chief exec­u­tive of the banks’. And peo­ple are now start­ing to say ‘I want some­thing dif­fer­ent. I want my mon­ey to act in a way that’s aligned with my val­ues and the things I want for future gen­er­a­tions’

It cer­tain­ly looks that way to Louise Wil­son, co-founder of Abun­dance Invest­ment, which helps peo­ple to make eth­i­cal and social­ly ben­e­fi­cial invest­ments that con­tribute to a green econ­o­my. She says that if the UK does­n’t become a leader in sus­tain­able finance, it would be a major missed oppor­tu­ni­ty. “The City of Lon­don is keen to do it, the Trea­sury is keen to do it,” she says. “It makes sense as we’ve got so much to offer.”

Although the UK appears to be mov­ing in the right direc­tion on green finance, more finan­cial instru­ments that com­bine pub­lic and pri­vate invest­ment would undoubt­ed­ly be wel­come. That goes dou­ble for nations in the devel­op­ing world, where the shift to a more sus­tain­able econ­o­my has bare­ly got under­way. As such, Cole­man believes that financ­ing the shift to net zero must be a tru­ly glob­al effort.

He says: “Even if we were real­ly suc­cess­ful here in the UK, if no one else has man­aged to do it then it does­n’t real­ly mat­ter. We’re still going to suf­fer the neg­a­tive con­se­quences. So there has to be a lev­el play­ing field glob­al­ly for these kinds of fund­ing mech­a­nisms.”

More long-term think­ing and polit­i­cal con­sen­sus around reg­u­la­tion would also help to cre­ate a more pre­dictable invest­ment envi­ron­ment. “Even if it was rel­a­tive­ly tight reg­u­la­tion but you knew it was in place for a long time, then you could adjust to it and deal with it some­how,” says Cole­man.

How­ev­er, while big investors would undoubt­ed­ly wel­come more reg­u­la­to­ry cer­tain­ty, they still need to act now regard­less. “There are always uncer­tain­ties, so you need to live with that,” says Cole­man. “Don’t wait for this reg­u­la­to­ry cer­tain­ty to hap­pen.”

One reg­u­la­to­ry change that has already hap­pened is the EU’s new Sus­tain­able Finance Dis­clo­sure Reg­u­la­tion (SFDR), which requires fund hous­es, insur­ers and pen­sion funds that pro­vide finan­cial prod­ucts or ser­vices in the Euro­pean Union to dis­close their true sus­tain­abil­i­ty cre­den­tials. It aims to pre­vent finan­cial firms from cap­i­tal­is­ing on increased demand for sus­tain­able invest­ment by green­wash­ing their prod­ucts, and instead dri­ve invest­ment to firms that offer gen­uine alter­na­tives.

Abun­dance Invest­ment is one such firm. Wil­son, who left main­stream bank­ing after she became frus­trat­ed with its response to cli­mate change, says the bur­den of proof cur­rent­ly falls upon firms that are try­ing to do good: “Actu­al­ly, what we need to do is lev­el the play­ing field, and dis­clo­sure report­ing will do that.” 

Oth­er levers that could be deployed to speed the shift to a green econ­o­my include stricter emis­sions cri­te­ria for investees. Finan­cial firms could insist that com­pa­nies in their port­fo­lio work toward net zero goals, for exam­ple, and make it clear that if cer­tain tar­gets are not hit, sup­port may be with­drawn. But this all depends upon good ESG data from those seek­ing finance.

Although we’re still very much at the begin­ning of the path to net zero, there are signs that the finan­cial indus­try knows it needs to change. Indus­try groups like the Glas­gow Finan­cial Alliance for Net Zero (GFANZ) aim to encour­age firms to shift funds from high-car­bon invest­ments to low-car­bon infra­struc­ture and tech­nolo­gies, for exam­ple. But while lenders such as Stan­dard Char­tered, HSBC and Bar­clays have all made pub­lic com­mit­ments to reach net zero tar­gets by 2050, the fact that they have not yet stopped financ­ing fos­sil fuel com­pa­nies shows more action is still need­ed.

Activism from share­hold­ers and the wider pub­lic can help to keep the pres­sure on firms that are yet to ful­ly com­mit to the green econ­o­my. In fact, a sur­vey by PA Con­sult­ing of 3,500 con­sumers found that 93% expect sus­tain­able finance to be the norm in future.

“If you look at why the finance sec­tor is already chang­ing, it’s because peo­ple are increas­ing­ly demand­ing that it changes,” says Wil­son. “All the tril­lions of cap­i­tal that’s out there – at the end of the day that’s our mon­ey, not the fund man­agers’ or the chief exec­u­tive of the banks’. And peo­ple are now start­ing to say ‘I want some­thing dif­fer­ent. I want my mon­ey to act in a way that’s aligned with my val­ues and the things I want for future gen­er­a­tions.’”


Financial institutions have a vital role to play in helping the world reach net zero, but adapting market structures and accelerating funding for green innovation is a major challenge

Financial firms hold the purse strings to the planet’s future. Without the support of the finance sector, there is no road to net zero. Businesses in almost every sector of the economy need funding to adapt to cleaner, greener ways of operating and manage the risks associated with a warming world. Innovations that could help to keep carbon emissions below 1.5C also require major investment, along with new sustainable services and products for consumers.

As well as funding the transition to net zero, financial firms need to shift investment away from heavy polluters too. One recent report from the CDP revealed that financed emissions are a staggering 700 times larger than financial firms' direct operational emissions. As well as addressing their own carbon footprint, financial companies need to measure and disclose the environmental impact of their portfolios, and fully incorporate environmental costs into their investment decisions.

Commercial featureFinance & InvestmentInvesting

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